The Agency Post

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Write for The Agency Post

The Agency Post is looking for practical and actionable original articles on marketing- and advertising-related topics. The content should be substantive and provide a fresh perspective on the topic. Content published on The Agency Post cannot have been previously published anywhere else. Contributors must own the rights to any content published on The Agency Post.

Subjects we focus on include agency leadership, operations, positioning, pricing, new business development, pitching, branding, talent acquisition, career growth, innovative uses of technology, and digital marketing.

Submissions should:

Be well-written and original.
Have a logical structure and flow.
Use subheadings and bullets/lists, where appropriate, to make it easy for the reader to consume the information.
Include a strong, compelling introduction and a conclusion that wraps up the article or provides a call to action.
Attribute all data, quotes, and referenced content by hyperlinking to the original source.
Be between 450 and 900 words; however, don’t sacrifice depth for brevity.
Avoid promotional information. Your company can be an example, but it should be used as the basis for sharing knowledge.

Do not send:

Articles that are clearly part of a link building campaign. Including links to your homepage or contact form in the body of the article is a clear sign of this.
Press releases on job changes, account wins, or campaign launches — we don’t cover this type of news.
Articles that criticize companies or individuals; this is not a site to air grievances.
Articles that have appeared on other blogs or news outlets.

How to Submit:

Email your completed article (in a Word document format) to editorial [at] agencypost [dot] com with the subject line “Byline Pitch”. Include all images and charts (at least 600 px wide) as separate attachments.

If your article meets our quality standards and follows our guidelines, we will email you within two weeks to confirm a publication date. At this time, we will provide you with the final version of your article if revisions were needed. While we make every effort to preserve your voice, we do reserve the right to edit your content for grammar, clarity, and conciseness.