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Hate Can Motivate

Reddit began as a little startup in a little Boston, Massachusetts, apartment. One of the biggest motivators of the now-tech top 50 company came from a very unexpected place: a hateful comment from an


12 Places Startups Plan to Spend Their Marketing Budgets This Year

With so many diverse marketing opportunities now available to business owners,  we thought we’d ask 12 startup founders from the Young Entrepreneur Council where they plan to focus the majority of

Facebook Whatsapp

Why Facebook Acquired WhatsApp

As many of us in the communications and marketing industry noticed last week, Facebook acquired WhatsApp for $16 billion, of which $4 billion is in cash, while $12 billion is in Facebook stock. The to

marketing rules

Marketing ‘Rules’ We Can’t Help But Ignore

Just because everyone else is doing it, doesn’t mean you should, too. There are marketing rules and practices that some consider tried and true, but these eight entrepreneurs try to look past them.

user experience

12 Ways to Improve User Experience

A business’ website or app has the ability to leave a lasting impression on a customer — and whether that impression is good or bad can depend on a lot of factors. Because of Web and mobile’s p


Founder’s Chronicle: Interview with Dave Nevogt, Co-founder of Hubstaff

When a client hires an agency, we are looking for expertise. We are usually paying good money for guidance on a particular subject, whether that is design, traffic, etc. Because we are making the deci

consumer research

7 Tools for Conducting User Research

We installed a pop-up survey via Google Consumer Surveys on our website that polls for user experience feedback. It asks the website visitor to rate how useful our site is and whether he was able to a


Founder’s Chronicle: Ming Chan, Founder of The1stMovement

It's all about fostering the internal culture. There are a few tactical things we do to encourage internal innovation such as "hackday," but we strongly believe innovation is not top-down; rather, it

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