This article is an adaptation of Mary Snauffer’s South By Southwest presentation, “…
The good news is that ideas come to life faster and more often, particularly at boutique creative agencies that can benefit from the resources and convenience of technology to be more fluid and innova
New tools that gather analytics data, manage social media presence and help to engage consumers are up for use, as long as you have the means to do so. These entrepreneurs share their thoughts on the
Every time images move from one site to another, which happens billions of times per month, images lose all of their associated information, such as who owns the image, where it was taken, etc.
A poor PR experience often happens when up-front expectations (outcomes or goals) are not mutually understood or communicated properly.
We had a vision: unbundle advertising from content.
Hundreds of premium publishers, including CNN, Fox News, Hearst, Rolling Stone, Us Weekly and Fast Company use our technology to keep readers on their sites longer.
Using analytics, we’re able to determine where most of our conversions originate and focus our marketing efforts accordingly.