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Kanary NEST Combines Programmatic Buying With Real-Time Bidding for Display Advertising [Tech Profile]

Learn how Kanary NEST has simplified programmatic media buying of display ads for advertisers.

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TripleLift Pairs Visual Native Ads with an Exchange to Increase Efficiency [Tech Profile]

Learn how TripleLift is creating image and video native advertising and using an ad exchange to automate the process for publishers and advertisers.

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Interlude’s Interactive Video Platform Turns Passive Viewers Into Story Participants [Tech Profile]

Interactive videos give consumers the opportunity to make their own decisions, while still interacting with the brands that are communicating with them.

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GumGum Provides Publishers With the Opportunity to Monetize Editorial Images [Tech Profile]

GumGum technology allows advertisers to serve highly contextually relevant ads overlaid on photos and for publishers to earn a new source of revenue without disrupting the user experience of their vis

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Relationship Science (RelSci) Leverages Professional and Social Networks to Connect Agencies With Decision-Makers [Tech Profile]

Learn how to use your relationship capital to create new business opportunities with influencers.

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Adiant Adds DMP Technology to Its Native Advertising Exchange [Tech Profile]

As our industry continues to incorporate data-driven marketing, it is increasingly focused on understanding and continually improving results.

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Attensity Q Uses NLP and Visualization to Surface Social Intelligence From the Noise [Tech Profile]

Learn how Attensity Q is using (NLP) and sentiment analysis to provide marketers with actionable intelligence.

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Automated Insights’ Wordsmith for Marketing Transforms Big Data Into Readable Client Reports [Tech Profile]

The future of data analysis is software that identifies the most useful information and provides personalized recommendations for humans.

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