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Ad Execs ‘Lean In’

In the advertising industry, where we continually seem to be turning our attention to the lack of female leadership and the “old boys’ club,” some of Sandberg’s personal anecdotes can ring too

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Chuck Zeros In: Lessons for Landing a Job and Negotiating Salary

Chuck studied the site, downloaded its book, read and reread it. He did the usual Google and LinkedIn searches, followed the firm on Twitter and studied the sites and interfaces it had created. Then,

managing-millenials

Managing Millennials Shouldn’t Be A Problem

They are labeled as entitled, opportunistic to the point of being “hustlers,” self-centered, nonconformist and disloyal.

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20.5 Things to Consider When Searching for a Job

I was taught many things in college about searching for a job, and many of them I now see as unnecessary and, quite honestly, have the potential to backfire on an otherwise very qualified candidate.

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Lessons from 100 Conference Presentations

If your audience is entertained, they will leave the room remembering something of value and hopefully it is the one message you had intended. This means having a clear, compelling and differentiated

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10 Cover Letter Tips to Land an Ad Agency Internship

If you're applying to a small or medium-size agency, keep in mind that they'll hire you if you have the hard skills to solve specific problems.

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The Rise of the Marketing Technologist: The CMO of the Future

The CMO of tomorrow will be a hybrid technologist, full-time dreamer and responsible for owning innovation for a brand.

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Never Make These Leadership Mistakes

People need feedback. I need feedback.Unfortunately, most managers of creative firms don’t know and don’t want to know how to give critical feedback.

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