But the days of the client service professional as the host of extravagant meals and trips with little-to-no accountability are a thing of the past for most agencies, especially in digital.
You write great stories. I have clients that have great stories. It’s a bit like peanut butter and jelly, really. It’s also why I’m writing to you today.
Learn why you need a multi-step sales process, and how to start with a connect call.
Check out the best quotes from day one of INBOUND 2014.
Discover your options for selling or transitioning out of your agency — and why you should think about it now.
Learn why you need to kill the "billable" hour and how to move towards a project-based model.
The psychological impact of language is something that many agency professionals tend to forget, especially when up against a deadline or working with a difficult client.
Focus is the issue, and positioning is often the way to find both focus and success.