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4 Reasons Your Social Media Strategy Might be Limiting You

Marketing in the technological age requires a healthy social media plan to build your fir…

instagram ads

12 Brands That Understand Instagram

Instagram can be a powerful social marketing channel for companies that understand its n…


Are Social Media Users Already Desensitized to Ads?

As the Greek philosopher Heraclitus once said, “the only constant is change.” T…


Social Gaming as a Marketing Strategy

Social games are casual, easy-to-use online programs that integrate your social networ…


Facebook Is No Longer Social Media – But That’s OK

Since going public, and especially over the last few months, Facebook has been rolling ou…

digital video

Digital Video Ads: Different Goals Need Different Tactics

Moving the list of priorities from ‘customer acquisition’ and ‘lead generation’ to ‘awareness’ isn’t as simple as it may sound. To be successful, the ability to shift priorities also req

social selling

7 Things to Consider When Designing a Social Selling Program

Social selling works best when your sales people come off as human. You don’t want them to tweet, pin, blog and post only about your company and how wonderful it is.


Earn It, Don’t Buy It: A Post-Facebook World?

That party is definitely not over, but if you look carefully you’ll see that some of the cool people are getting their coats and saying their goodbyes.

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