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Where Have All the Pages Gone? What You Need to Know About Single Page Websites

We’ve seen an emerging web design trend is the use of ‘Single Page Websites&…

Corporate presentation

How to Create Video Marketing That Contributes Directly to ROI

A benchmark study from the Content Marketing Institute reveals that while 70% of B2B mark…

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When It Comes to Mobile Think Context, Not Content

Most e-commerce retailers spend most of their energy on content strategies when it comes to “thinking mobile” and miss the opportunity to address context strategies.

NSA

Why the N.S.A. Scandal Is A Good Thing For Marketers

Essentially, Google has anesthetized us to the N.S.A. scandal. How can we possibly object to the N.S.A. if we willingly give over our information to Google?

as seen on tv

No One Clicks on TV Ads Either

With big moves in digital spending going to content creation and paid posts on social media, display ads are more and more frequently being referred to as a waste of money. But think of what they star

mobile advertising

2014 Mobile Advertising Predictions

Although it’s fun to get carried away with the speed of technology and “the next big thing,” let’s not forget the opportunities still untapped in mobile advertising.

digital video

Digital Video Ads: Different Goals Need Different Tactics

Moving the list of priorities from ‘customer acquisition’ and ‘lead generation’ to ‘awareness’ isn’t as simple as it may sound. To be successful, the ability to shift priorities also req

social selling

7 Things to Consider When Designing a Social Selling Program

Social selling works best when your sales people come off as human. You don’t want them to tweet, pin, blog and post only about your company and how wonderful it is.

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