But over time — and following a particularly busy year of handling new leads — I learned to say “no” to some of them. Never without careful consideration and never without angst.
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- Social Media
Wendy Blackburn
Wendy Blackburn has more than 17 years’ experience in health care marketing, including digital, social, PR, and B2B. With a special interest in the use of social media in pharma marketing, Wendy is responsible for strategy, client service, and business development across her agency, Intouch Solutions. During her 9 years there, Wendy has helped grow the firm into a premier digital health care agency, recognized as "Agency of the Year” in 2012 and 2010. Wendy has a loyal following of ePharma “tweeps” at @wendyblackburn, where she regularly shares her thoughts in 140 characters or less.
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